Global Augmented Reality Market Size, Share, Growth Report 2030

Global Augmented Reality Market

The global Augmented Reality market was valued at USD 17.14 billion in 2020 and is expected to be valued at USD 128 billion by 2028, growing at a 29% CAGR between 2021 and 2028.

AR is used in a variety of industries, including manufacturing, healthcare, and education. The increased use corresponds to the availability of new AR devices.

Businesses are heavily focusing on developing new approaches to capitalise on the potential of augmented reality (AR) technology, and providing end-users with a unique and interactive experience is expected to fuel market expansion over the forecast period. As handheld devices, smartphones and smart glasses are becoming increasingly popular.

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Growth Factors

The growing convergence of augmented reality, wearable devices, and GPS is expected to drive augmented reality demand. The growing popularity of smartphones and tablets propels the augmented reality industry forward. User interface issues may stymie the augmented reality industry’s growth. It also demonstrates technological inefficiency in analysing a wide range of physical challenges due to a lack of information insight management, which has had an impact on the augmented reality industry.

Segment Analysis Preview

The market for augmented reality is divided into four segments: display, component, region, and application. This technology incorporates both software and hardware (semiconductors, displays, and sensors). Hardware is likely to increase at a rapid pace in the next years. Microsoft and Sony are expected to take part.

Regional Analysis Preview

With China fast becoming the world’s largest e-commerce market, e-commerce is progressively becoming a primary priority for APAC businesses. The growing commercial need for AR devices and software will help boost the APAC AR industry. Growing consumer and commercial sectors, as well as expanding investment in nations such as Japan, India, and China, will boost the APAC AR industry forward.

Key Market Players Competitive Landscape

Some of the key players in the Augmented Reality market are Magic Leap, Immersion, Apple, Daqri LLC, Sony, Blippar, Microsoft, Wikitude, Google, PTC, CyberGlove Systems Inc., Infinity Augmented Reality, Eon Reality, Inc., ODG, Samsung Electronics among others. These players are all set to place the augmented reality market to new heights. The global Augmented Reality market is segmented as follows: 

By Component

 Hardware (Sensor, Semiconductor, and Display)


By Display

Head-mounted display 

Head-up display

Handheld display

Spatial display

 By Application

 Aerospace Defense






 By Region

 North America

The U.S.




The UK




Rest of Europe

 Asia Pacific




South Korea

Southeast Asia

Rest of Asia Pacific

Latin America



Rest of Latin America

Middle East Africa


South Africa

Rest of Middle East Africa

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